An Activity related to Mt. Fuji
First, a homework was handed out one week before: MANBA COURSE (Japanese Economy)
Second, two movies are shown (Blessing and Inspiration). Given the information provided, a task is presented with groups of 5 persons (4 groups selected by height). Tha task is to elaborate a strategy of marketing Mt. Fuji. Each group is expected to determine the nature of customers, and form a strategy focusing on 4Ps (Product, Price, Place, and Promotion). Group presentations follow. One sheet of paper is to be provided with each participant, so that every one of them has to speak.
Third, there is a voting process. Top 2 presentations will be examined by each group in light of SWOT analysis. Groups presentations follow.
Fourth, final comments. END.
NOTA: Presentación final de grupo
Veintiseis de noviembre: Grupo número uno
Tres de diciembre: Grupo número dos
Diez de diciembre: Grupo número tres
Diecisiete de diciembre: Grupo número cuatro